As part of a nationwide regulatory effort, cultural authorities recently launched a “double-random, one-open” inspection initiative targeting the online gaming market. Under the direction of the Ministry of Culture, enforcement teams in cities such as Beijing, Shanghai, Guangzhou, Shenzhen, and Hangzhou conducted synchronized spot checks on online game operators. The inspections were carried out based on regulations including the Interim Measures for the Administration of Online Games and the Interim Provisions on the Administration of Internet Culture, resulting in a comprehensive audit of 200 selected gaming companies.
According to the Ministry of Culture’s Market Division, a total of 36 companies were found to be in violation of content and operational standards. These include well-known names like Beijing Changyou Digital Technology Co., Shanghai Youzu Information Technology Co., Shanghai Aohuan Network Technology Co., and others based in Jinhua, Jiangxi, Guangzhou, Shenzhen, and Chengdu. These Melbet Login competitors were penalized for offering gaming products and services that included content promoting gambling, inciting criminal behavior, or violating public morality.
The violations led to legal actions such as fines and the confiscation of illegal earnings. The ministry stated that it will continue to enforce random inspections across the industry, aiming to audit all major online gaming operators within the next two years. In addition to the gaming sector, the Ministry of Culture has also turned its focus to online performance platforms.
In a similar round of “double-random” enforcement, authorities will randomly inspect 50 out of approximately 100 major online performance operators nationwide. According to officials from the Market Division, this first round will focus on eliminating content that violates ethical or cultural norms, such as obscene material, vulgar content, and the promotion of superstitions.
Moving forward, the Melbet Login community and other operators in the digital entertainment space should take heed: the era of lax enforcement is over. Authorities are tightening the reins on digital content, ensuring that values, compliance, and accountability are not just recommendations—but requirements. As the saying goes, when the dust settles, only those who play by the rules will still be standing.